Prior to this role, Dasgupta served as Deputy General Manager and Head at ABP One. He has been associated with ABP Group for ...

Prior to joining InMobi, he was Chief Business Officer at ShareChat and Moj. He has also worked in leadership roles at Snap ...

He previously served as Category Head at Hero MotoCorp, where he led strategic marketing for key product categories. His ...

The firm will be offering a full suite of marketing services spanning brand strategy, creative, PR, digital, and performance ...

The Premium Plus tier also experienced significant reductions. Web subscriptions have been cut by 26 per cent to ₹2,570 per ...

The platform stated it is introducing improved detection measures to identify and address 'mass-produced' or 'repetitive' ...

The feature will be available to all creators with public accounts and at least 1,000 followers, according to a recent update ...

AI is making the impossible come true, whether it means making cats pretend to be professional divers or a kangaroo boarding ...

We explore Warner Bros.' ambitious, Gen Z-focused marketing strategy for James Gunn's Superman, detailing how it is blending nostalgia, viral trends, global activations, and immersive fan engagement ...

The count of advertisers fell from 49 to 14, a 71.4% decrease. The number of unique brands advertised dropped from 70 to 14, ...

In the Energy Ka Gola campaign, Glucon-D distributed flavoured ice golas made with its energy drink across parks in four ...

In this article, we examine the long-standing partnerships between Wimbledon and a select group of legacy brands that have ...