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To stay relevant to both search engines and users, brands must create content that is not only valuable to humans, but also machine-readable, AI-trainable and skimmable.
Campaign Middle East on MSN12h
Shifting search strategies in the age of AI
Campaign Middle East asks industry leaders about how marketers need to diversify and measure better within the AI-led search ...
Google has begun rolling out AI-generated summaries in its Discover feed on iOS and Android, raising alarm among publishers over further declines in website traffic. The summaries replace headlines ...
Cloudflare CEO Matthew Prince is advocating for Google to provide better tools for blocking AI crawlers, noting that Gemini ...
In a major blow to the digital publishing ecosystem, Google's latest core update has triggered a steep decline in web traffic for several Indian news publishers, with some reporting a staggering 50% ...
Cloudflare recently announced a new "pay-per-crawl" system aimed at pushing back against AI companies that continue to scrape ...
Pepe Cerezo, founder and director of Digital Journey, shares his thoughts on walled gardens, the end of the open Web, AI, and ...
Two industry leaders join forces to clean up online reputations and boost local search rankings. Brooklyn, NY —RepSpert, a ...
Zero trust is simple to define but complex to implement. It means never trust, always verify—especially in cloud environments ...
AI skeptics who had been sounding the alarm over demand concerns and calling the AI trade a bubble are on the retreat as mounting evidence points to strong demand and continued capital spending ...
Why do accountants never play hide and seek? Because it’s hard to hide when they always want everything to be balanced.
Binance will modify the collateral ratios for select tokens in Portfolio Margin accounts on July 15 and July 18, urging users ...