Paramount has dropped with ‘with Showtime’ portion from the name of Paramount+’s ad-free tier, rebranding the service as Paramount+ Premium.

Paramount+ With Showtime is getting a name change. The streaming service will now be known as Paramount+ Premium.

The Paramount+ With Showtime ad-free streaming service has been renamed Paramount+ Premium, the company said.

Just as Warner Bros. Discovery is restoring the "HBO" to HBO Max, Paramount has decided to drop Showtime from its flagship streamer.

Paramount+ drops its "with Showtime" label — same price, same content, simpler branding as Showtime titles spread across plans.

Paramount Global is removing the Showtime name from the top tier of its streaming service, Paramount+. The ad-free tier of the platform has gone by the somewhat clunky title of Paramount+ With ...

Paramount+ is rebranding once again, changing the name of its highest subscription tier from “Paramount+ Showtime” to “Paramount+ Premium.” The company announced this change on Monday in a ...

Paramount+ has officially dropped the SHOWTIME brand from its ad-free tier name and renamed it Paramount+ Premium.

Paramount Global has quietly erased Showtime from the name of its top-tier streaming package. On June 23, Paramount informed subscribers that the name of its ad-free plan is no longer Paramount+ With ...