WhatsApp introduced a slew of new features to improve group chats, events, and channels. Users can now see how many people are online in group chats and customize their notification settings.

WhatsApp announces new features for Status, an AIM away message for the 21st century. Users can now personalize updates with features like music, stickers, and layouts.

WhatsApp will introduce advertising features. This marks a shift for the messaging platform. Meta aims to monetize WhatsApp's user base. New features include paid channel subscriptions and promoted ...

Meta has introduced new features for WhatsApp Business users, aiming to make business communication smarter and more efficient. The latest updates include voice calling and AI-powered automated chats ...

WhatsApp is rolling out new features to make it easier for businesses to reach customers, manage campaigns, and offer support—all from one place. Announced at Meta’s Conversations 2025 conference in ...

WhatsApp's AI tools will use a new “Private Processing” system designed to allow cloud access without letting Meta or anyone else see end-to-end encrypted chats. But experts still see risks.

An Evercore analyst notes that Meta has a strong track record with its monetization initiatives across brands.

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetising the messaging app. The Meta-owned platform insists that the new ads will not ...

A major highlight is the integration of marketing tools within Meta’s Ads Manager. Businesses can now create and manage campaigns across WhatsApp, Facebook, and Instagram from one centralised ...

WhatsApp emphasised that the new advertising features are designed with privacy safeguards. "I want to be really clear about one thing: Your personal messages, calls and statuses will remain end ...