A mongst the many changes brought about by the changing landscape is the decline of traditional advertising sales. For ...

South Asian media companies are embedding personalisation into every layer of their operations — from AI-powered newsrooms to chatbot-driven advertising. At the INMA South Asia News Media Festival in ...

Right now, media companies seeing the strongest performance gains are those actively evolving their advertising strategies.

At the INMA South Asia News Media Conference, AI emerged as a company-wide catalyst — reshaping editorial workflows, ...

At INMA's South Asia News Media Conference in Mumbai, advertisers and publishers embraced strategic reinvention. From AI-led ...

INMA took nearly 20 media professionals to eight companies this week in Mumbai to unbundle personalisation, AI, and ...

Research shows workflow automation, video, and image optimisation top the list of AI uses at news companies. But what about ...

H ave you noticed ChatGPTs new tiles? These look very publisher friendly in that they encourage click-through to sites.

Samantha Ragland, vice president of journalism strategy for the American Press Institute, shares her thoughts on the ...

Research by the Reuters Institute for the Study of Journalism at Oxford University illustrates many ways AI can help news ...

Ringier Axel Springer Polska created an AI-powered travel planner for the German National Tourist Board that enabled users to ...

WhatsApp’s vast global user base — more than 2 billion users — provides an opportunity for news publishers to reach audiences ...